brianne@bwcontent.com

Your business is growing, sales are booming and more leads are coming your way. The time is ripe to add more members to your sales team to help take your organization to the next level of success. Getting to the point where you need to scale your sales teams within your company is an exciting […]

Successful sales are the building blocks of your business’ success and drivers of the business growth. For first-time entrepreneurs whose businesses are in the startup stage, the task of building a sales team becomes even more daunting. THE ENTREPRENEUR’S GUIDE TO BUILDING A SUCCESSFUL SALES TEAM They either do not know how to sell themselves

Back in 2017 when we originally wrote this, these were meant to address and help clients tackle the biggest challenges and areas of opportunity. Since then many of these have been addressed as a collective sales culture, but some still persist. We believe that now is the right time to revisit this topic and update

Your business needs to have a sales strategy. This statement holds true whether you’re selling SaaS or tangible products. It doesn’t matter if you operate as a B2B, D2C, or a combination of the two. Regardless of your industry, the size of your business, or the age of your company, coming up with an effective

As a business owner or sales manager, I’m sure you’ve picked up your fair share of sales tricks throughout your career. Along the way, you’ve probably passed those strategies along to your team. But with that said, the landscape of the sales industry is constantly evolving. Tactics that you used to reach customers five or

A Sales Process can be as complex as you need it to be, however, the proper way to develop a sales process is to make it as detailed as needed, and no more. Creating a sales process is like making cookies from scratch. It requires a recipe (or process), which includes steps and ingredients. Deviating from the

Cold calling is the most feared and dreaded activity of new and old salespeople alike, however, it’s also one of the best ways to fill your pipeline.   Because there hasn’t been a relationship established, most cold calls don’t result in success. The value of cold calling is the upside of potentially landing a client

ENTREPRENEURS ARE NOT ALWAYS GREAT SELLERS Entrepreneurs, while they might be great business strategists, that doesn’t necessarily mean that they’re great sellers. They either don’t know how to sell themselves or are unaware of how to manage salespeople and build a successful sales team. These scenarios can serve to be problematic for entrepreneurs as sales are